Here’s everything you need to know about the adidas x Sneakerboy x Wish x Sneaker Exchange Pure Boost White.
The ongoing Sneaker Exchange project sees two completely separate brands collide together to form a unique sneaker collaboration. This latest release comes at the hands of both Australian based Sneakerboy and Atlanta retailer Wish. The result is nothing short of mesmerising.
The world’s most deadliest jellyfish provides the inspiration for this all-white Pure Boost. It looks to be completely refined and laid-back but this shoe holds a secret. Turn the lights off and that all-white upper comes to life in a phosphorescent glow.
During the daylight hours, however, this is a shoe which excudes simplicity. A soft, mottled Primeknit upper contours to the shape of your foot and that Boost unit underfoot promises that earth-shattering comfort. Finally, dual branding hits a tongue tag and also features to the inner sole bed.
Fri 19th May, 2017 11pm GMT